J. Crew Company Analysis - 3233 Words

I. Problem Definition J.Crew at Stonestown mall is having difficulty targeting San Francisco State students to shop at their store, even when J.Crew offers a 15% off discount to college students. J.Crew is a very successful brand that reaches out to young business professionals; however J.Crew, specifically at Stonestown mall, is having difficulty reaching out to the college students at San Francisco State University. J.Crew believes the students at SFSU are a smart target to reach, considering the University is located right next to the Stonestown mall. Although J.Crew believes the college students are smart target to reach, many students are unaware of the student discount they offer. Looking over J.Crew’s past marketing campaigns,†¦show more content†¦They need to be able to finance their money well and buy good quality products with long durability. Profile of Typical Target Consumer †¢ Female †¢ 18-25 years old †¢ Single †¢ College education †¢ Part-time job †¢ Aware of quality price †¢ Regular shopper †¢ Sociable †¢ Enjoys nightlife †¢ Active in the community †¢ Stylish/Fashionable †¢ Full-time Student V. Consumers’ Perceptions Our consumers’ perception of the brand, J.Crew, usually entails the style they advertise in commercials and television. J.Crew can be seen as a style with practical women in finely cut business suits and overcoats. When most people visualize the company they visualize classy and professional clothing. The problem is they are not seen as the standard, like Gap, for instance, they lack the basic necessities to attract young college students. J.Crew just wants to maintain its professional status, but attract a younger crowd who are establishing their position in the real world applying and interview for jobs. When walking into the store, consumers see bright lights and a variety of fabrics and styles. 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Psychology of Human Sexuality Free Essays

65 million people are living with an incurable STI (Sexually Transmitted Infection) in the United States. This is an extremely high number which includes many different types and forms of diseases. Some are curable and others are not. We will write a custom essay sample on Psychology of Human Sexuality or any similar topic only for you Order Now So this is a huge problem in the USA and all over the world that I had no idea about or put much thought into. It is incredible the outstanding number of people with STI’s and the growing rate. This truly is in every sense of the word a pandemic as referred to in the book. I will discuss a few things from this chapter about STI’s that I found most interesting besides the STI’s themselves that almost made me hurl due to some of the graphic pictures. Some issues that are related and need to be learned include the lack of symptoms, lack of accurate information, unhealthy sexual emotions and attitudes, poor sexual communication, and substance abuse and its relation to STI’s. All of the above mentioned things I will discuss are important to me because they are risk factors that I needed to learn and be aware of. For example, not all STI’s have symptoms or show signs of physical problems such as rashes or a discharge. Most sexual transmitted infections have symptoms that are often absent. That is scary due to the fact people may not know they are infected and maintain their normal sexual activity with no knowledge of infecting others. This is a huge problem to me because it’s not like people carry their results with them of their last STI test results. In my case I get tested in 3 days due to the fact ignorance is bliss and I don’t want to be irresponsible in my actions. I also think that some people don’t get tested for the mere fact they just don’t want to know even if they have been involved in risky sexual behaviors. Asymptomatic means that symptoms may not be produced at all. Not know if you are infected and affecting others leads to a bigger problem because most STI’s leads to greater health problems down the road. A sexual act of of love or lust can turn into a nightmare. Lack of knowledge is a huge risk factor because the number of our youth participating in sexual activities is indeed increasing. They partake in oral sex and think it is ok because pregnancy can’t occur. However, being one of these ignorant kids’ years ago myself I didn’t know that oral sex increases the chances of STI’s or what an STI was. Especially, these hormone and sexually driven kids don’t care or have the knowledge of knowing the ease at which STI’s can spread through sexual activity and oral sex, or even the lack of knowing how severe this problem can occur. I’ve heard a lot of my friends say oh man I just got tested after I hooked up with that slut and I’m clean, guess I dodged a bullet. It is a complete joke and the severity of these issues is not driven home properly. Sexual emotions and attitudes are something I have learned to be true. I know a lot of girls who were told sex is bad by their parents and they seemed to take it out on their college exploits. Avoiding the safe sex talk and that sex is not a horrible thing when handled correctly can lead to better understanding and decision making by the child. Also, the the fear and stigma of people who have STI’s or don’t want to be tested for fear they might have one creates more issues for them and may lead to them not telling their partner out of shame and embarrassment. This I thought I knew but this chapter justified that thought. I for sure learned that sexual communication is important for a healthy sexual relationship. It is healthy for my relationship and makes things more comfortable and easy. I learned that not just condoms and knowledge are important in preventing STI’s, but communication has an essential role as well. Parents must discuss safe sex with their children and openly discuss sexual matters due to the fact it is normal eventually inevitable. Talking to your partner about being tested or that you have an STI is the responsible thing to do. I knew that substance abuse had to play a role in increasing the chances for the spread of STI’s. it only makes sense due to the fact we all know what it feels like to be under the consumption of alcohol where our morals and principles go at that point. Things become more in the moment as mentioned in the book and risky sexual behavior is more likely to occur. For example, I know a lot about this from attending San Diego State University a big party school in California, but the statistics provided in the book that 1 in 5 teens reports having unprotected sex while under the influence of drugs and lcohol just solidifies that theory. I learned a lot and was shocked about the STI pandemic and all the issues related such as the lack of information and health risks associated with it. This really does scare me to know that my previous partners could have unknowingly passed an STI to me. I was tested before my girlfriend and I started dating but I will get tested again in three days just to be sure. It is really important to do so and people should be made aware of the severity and problems related to STI’s followed by knowledge and prevention methods. I am thankful for this class and my newfound knowledge. How to cite Psychology of Human Sexuality, Papers

Compare/Contrast Paintings at Palmer Essay Example For Students

Compare/Contrast Paintings at Palmer Essay He has already been shot by n arrow where as the daughter is awaiting her father to stab her with the spear in his hand. Both characters are half naked with a cloth covering their lower bodies. Asphalts daughter is more ashamed of her nakedness while Sebastian seems to accept it, In biblical times the fattest goat was to be sacrificed to gain Gods favor. The heavy set nature of Asphalts daughter appears to be an allusion to that sacrificial procedure. SST Sebastian is fit and is being healed by a female angel. The daughter is tat about to be hurt by her tatter Jehovah. There is a major difference between the healing angel and the overly religious father, The angels presence makes the viewer calm and feels like SST Sebastian is going to pull through, The presence of the father is one of fear and is rather disconcerting. Even though he is embracing his child the idea that she is about to be killed by him makes him an ominous figure. These pictures seem to scream the difference between a loving God and a vengeful God. Jan Maestros Portrait of a scholar is different than the Portrait of Marie Ammonia y Pulls Morsels in a couple different ways. The first major difference is the size. The portrait of a scholar is not much bigger than a piece of paper while Marie Ammonia is the size Of a movie poster. This large size creates a heightened sense of importance. She is powerful, regal, and he is a commoner. One can tell that she is important as well by her attire. She is wearing lavish expensive clothing fit for a queen. The scholar is wearing traditional clothing and has a skull sitting next to him. Marie Ammonia is clean and in a way sterilized from traditional arming or other unfitting activities for someone of her status. Another notable difference between the paintings is simply the quality of the canvas itself. Portrait of a Scholar has a simple wood frame and the painting itself is cracking, Marie Ammonia is beautiful oil on canvas that is as flawless as she tries to be. Even the frame is a polished black that is more expensive than the one of the scholar, In Marias hand is a small elegant tan. The tan says to the viewer that this is not someone who does hard labor or for that matter the dishes. The skull in the Scholars hand implies that this is someone who is of lower class, and connects him to the dead by the juxtaposition of the skull next to him. These two portraits show two very different people. The next two paintings are the Denial of SST. Peter 1630 (Master Acorns), and Mythological figures in a landscape 1739 (Jacob De Wit). The element in these paintings that is most consistent is the lighting. They are both oil on canvas and about the same size, but the use Of lighting to highlight certain attributes Of the paintings is what jumps out. In the Denial of SST. Peter the womans face and peters face are noticeably brighter than the dark background. The roman soldier is dark except for a line down his right shoulder. Of which the meaning is unclear. In Mythological figures in a landscape the woman figure is lit up while the area around her gets steadily darker. She is literally a light, and brings life to those who surround her. She is placed in the center of two men just as the woman from the Denial of SST Peter, In her case she is trying to decide between the two men while the woman of SST Peter is trying to keep the vivo men apart.